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商品編號: 9-805-010 出版日期: 2004/07/01 作者姓名: Jones, Geoffrey G.;Koll, Elisabeth;Gendron, Alexis 商品類別: Other 商品規格: 22p 再版日期: 2018/10/08 地域: China;United Kingdom 產業: 個案年度: -
商品敘述:
Concerns the growth of multinational trading companies in the first global economy. Examines two Scottish-owned merchant houses, Jardine Matheson and James Finlay, and shows their changing trade and investment strategies as well as their use of an organizational form later known as business groups. Also demonstrates the role of ethnic networks in globalization during this historical period. A rewritten version of an earlier case.
涵蓋領域:
History of capitalism;Business history;International entrepreneurship;International trade;International diversification
相關資料:
Case Teaching Plan, (9-818-063), 14p, by Geoffrey G. Jones, Valeria Giacomin
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