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商品編號： 9-721-484 出版日期： 2021/06/25 作者姓名： Wells, John R.;Weinstock, Benjamin 商品類別： Other 商品規格： 14p 再版日期： 地域： United Kingdom 產業： 個案年度： 2018 - 2018
商品敘述：
In August 2018, after nearly six months of searching, Charles Wells was convinced that he should found HelloSelf to help people improve their sense of mental wellbeing. Those feeling mentally unwell would receive support from fully qualified clinical psychotherapists, while those feeling good would receive coaching and support to feel even better. Having researched a wide range of opportunities in the "BrainTech" space, including measuring brain function in job recruiting and brain-machine interfaces to control equipment, Wells had concluded that the search for mental wellness was the problem he would commit to solving. Now he had to develop a business model that would help turn HelloSelf into a successful enterprise and shape his launch strategy.
涵蓋領域：
Business models;Health care and treatment;Mental health;Product launches;Technology and analytics
相關資料：
Case Teaching Note, (5-721-505), 6p, by John R. Wells
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