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商品編號： 9-222-085 出版日期： 2022/05/12 作者姓名： Cohen, Lauren H.;Ryffel, Richard;Headinger, Grace 商品類別： General management 商品規格： 17p 再版日期： 地域： New York 產業： Banking and investment industry;Media, entertainment, and professional sports;Financial service sector 個案年度： -
商品敘述：
Anthony Scaramucci, Managing Director of SkyBridge Capital, considered whether he should officially greenlight the launch of SkyBridge''s own NFT platform - Flatter NFT. He had led the investment firm to push first into Bitcoin and then Ethereum to make SkyBridge a central node in the crypto industry. He further believed SkyBridge could differentiate itself from OpenSea and other platforms by tying non-fungible tokens with fungible experiences. The technology behind the platform was solidly proven. However, in his head he weighed the tradeoff between launching a full platform versus other ways of investing in the space. With a potential announcement of the platform pending for the September 2021 SALT NYC conference, Scaramucci believed now was the time to make a decision. The NFT space swelled in users and value by the day. Should SkyBridge jump in or move on to another venture?
涵蓋領域：
Competitive advantage;Decision making;Entrepreneurship;Start-ups;Strategic planning;Technology and analytics;Cryptocurrencies;Finance and investing
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